How Can Software Tools Help Improve My Business?



“Work smart, not hard,” should be the mantra we all shoot for as we plow through our respective in boxes throughout the day. Leading the movement for work smart not hard is the computer software application suite, Microsoft Office. Microsoft Office is the most widely-used productivity suite in the world and that’s not for nothing. It tends to work. Of the millions that own the software however, a scant few are probably fully aware of what power lay beneath their fingertips. If you’re wondering how a powerful software tool like Microsoft Office can help solve the problems where you live, here are a few suggestions that may inspire you.




“ I’m an entrepreneur without an assistant at the moment. I need to send several mass mailings per month of promotional flyers and other materials to over 1,000 different clients.”

How Can Software Tools Help Improve My Business?

Using Microsoft Word’s Mail Merge feature, you can crank out the workload of a full-time support staff all on your own. Enter all of your clients’ name and address data only once, and you’ll have it to use forever on all future mailings to create unique labels, letters or envelopes for every client on your list. When it’s time to add names, simply update the list. You can sort the list by whichever criteria you choose, and deselect names you don’t want to include on every mailing.

“I could use a little help with organization. I’m always running from one business meeting to the next, and sometimes it’s difficult to keep up with the constant changes in my hectic schedule. I’d also like to keep better track of all the business cards I collect in a day. I shudder to think how much venture capital has slipped through the cracks because a business card got lost in a pile on my desk.”

How Can Software Tools Help Improve My Business?

Microsoft Outlook is the personal information manager in Microsoft Office and was made to help keep you organized. Not only can it keep track of all of your email across multiple accounts, it also gives you a place to store detailed information about your contacts, tasks, appointments, and even manage a task list, create appointments and keep an electronic log of your entire day’s work using the Journal feature.

“I am always on the road presenting various sales demos to businesses, to increase awareness about my product.” Sometimes I feel that my demos fall a little flat and I wish I had more to wow my audience with besides me and my product samples.”

How Can Software Tools Help Improve My Business?

PowerPoint is Microsoft Office’s presentation program which allows you to create dynamic presentations (or slide shows) with multimedia glitz to liven up the stale, numbered outline approach to a business presentation or sales demo. Choose from a host of preset styles, shapes, colors and sounds to express your point and captivate your audience while you inform them.

“I’m a busy financial planner who wants to add a little more flair to the spreadsheets I share with my clients.”

How Can Software Tools Help Improve My Business?

By using Excel, Office’s spreadsheet program, insert chart types that range from line to pie, column or pyramid to enhance your financial data.

“I work for a small nail salon that’s recently experienced a rapid growth in clientele. The owner would like to develop a relationship with her clients and begin to expand the business based on their overall needs.”

How Can Software Tools Help Improve My Business?


Use Access to create a database that will help you analyze all the data that has been compiled. Track everything from your customers’ last visit to their favorite products and services.

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  4. Should I Use A Commercial Software Tool For My Business?
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